
Tiger Woods hugs his mother Kultida after his apology for "irresponsible" behavior, made at his first public statement since revelations of his affairs surfaced in late 2009.
Tiger Woods publicly apologized on This morning for his infidelity to his wife, Elin, saying he was “deeply sorry for my irresponsible and selfish behaviour.”
“I was unfaithful, I had affairs, I cheated. What I did was not acceptable and I am the only person to blame,” Woods said at his first public appearance since admitting he cheated on his wife and announcing in December he was taking an indefinite break from golf.
“I brought this shame on myself.”
He said he intended to return to professional golf one day, but “I just don't know when that day will be.”
Woods, one of the great golfers of all time and a huge draw for sponsors, said that he had undergone 45 days of therapy and had “a long way to go.”
He said he would be returning to the treatment centre – which he did not identify – starting on Saturday.
The 34-year-old American was speaking to reporters at the headquarters of the U.S. PGA Tour in Ponte Vedra Beach, Florida.
He defended his wife and denied media speculation that there had been physical violence between the couple. The speculation arose after a bizarre minor car accident outside his Florida home Nov. 27, when he ran his SUV over a fire hydrant and into a tree.
“Elin never hit me that night, or any other night. There has never been an episode of domestic violence (in our family),” Woods said.
Woods spoke to a small group of “friends, colleagues and close associates” in the Sunset Room on the second floor of the TPC Sawgrass, home of the PGA Tour. Just one video camera broadcast the event and there were no questions.
His statement came during the Match Play Championship, sponsored by Accenture, the first company to drop Woods as a pitchman.
Ernie Els was among players who were upset to learn that Woods had chosen the week of a World Golf Championship for a public appearance that was sure to take attention away from the tournament. “It’s selfish,” Els told Golfweek magazine.
Finchem told reporters in Marana, Ariz., earlier this week that he didn’t think Woods’ appearance would undermine Accenture, and that Woods’s handlers “have their own reasons for their schedule.’’
In the letter, he said the tour discussed the timing with Accenture and “they understand that the PGA Tour was not involved in determining the timing of the statement.” Finchem also noted that Woods’s comments would be over well before television coverage of the third round from Dove Mountain.
The PGA Tour made available its sprawling, Mediterranean-styled clubhouse for the announcement, and was helping set up adjacent ballrooms at the nearby Sawgrass Marriott for media, where they watched Woods on closed-circuit TV. Finchem said in the letter that Woods’s management asked for the facilities, and “we agreed as we would for any member of the PGA Tour.’’
No other PGA Tour player could command this kind of attention, though.
Woods is one of the most recognized athletes in the world. Television ratings double when he is in contention, which has happened a lot on his way to winning 71 times on the PGA Tour and 14 majors, four short of the record held by Jack Nicklaus.
No other athlete had such a spectacular fall. Accenture and AT&T have ended their endorsement contracts with him, and Woods has become the butt of jokes on everything from late shows to Disney performances.
In the hours leading up to his appearance, it already was shaping up as a major event.
Along with familiar faces, Woods’s management team invited limited media.
“This is not a press conference,” Mark Steinberg, Woods’ agent, said on Wednesday.
Three wire services — the AP, Reuters and Bloomberg — were invited. The Golf Writers Association of America was offered a pool of three reporters, negotiated for six reporters, then its board of directors voted overwhelmingly not to participate.
“I cannot stress how strongly our board felt that this should be open to all media and also for the opportunity to question Woods,” said Vartan Kupelian, president of the 950-member group. ``The position, simply put, is all or none. This is a major story of international scope. To limit the ability of journalists to attend, listen, see and question Woods goes against the grain of everything we believe.’’
Woods had not been heard in the 78 days since a magazine released a voicemail he allegedly left one of the women to whom he has been romantically linked, warning that Woods’s wife might be calling.